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How Is Sustainability Shaping The Promotional Indusrty

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Sustainability may have started out as a consumer trend, but these days more and more businesses are embracing it as part of their core values. Going the extra mile to reduce the environmental footprint is essential for making your clients become advocates of your brand. The promotional industry is now favoring eco-friendly gifts when it comes to improving marketing strategy, boosting visibility and creating long-lasting relationships with clients.

What you will learn in this webinar:

• What makes a promotional product sustainable and how to spot “greenwashing” techniques;
• What are the benefits of using sustainable promotional products;
• How you can become a more carbon-neutral company with exciting promotional gifts.

Speaker:

Rob Armour – Founder & CEO of Kingly

Businessman with 24+ years of experience in the textile and promotional products sectors. He has been driving sustainability through innovative green product development and dynamic management strategies. Under his leadership, Kingly have won 4 Promotional Gift Awards and have been awarded 1st Place in the “Ecology” Category at the annual Socially Responsible Strategic Management Awards 2022.
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